The future belongs to the curious.

Welcome to the CauseMic blog, where we share insights to help nonprofit leaders scale your organization.

Posts about marketing:

Hubspot Is Now Optimized For Your Nonprofit.

Hubspot Is Now Optimized For Your Nonprofit.

Adding nonprofit capabilities to an established marketing CRM is another milestone in our mission of making for-profit technology accessible for donor-funded organizations.

I’ve got to admit, it felt validating to hear a name like HubSpot asking for us to build them a donation-ready CRM—customer relationship management system. I tried not to come off too excited.

Why Apple’s Mail Privacy Protection Feature is Challenging the Way We Think About Email Marketing

Why Apple’s Mail Privacy Protection Feature is Challenging the Way We Think About Email Marketing

Apple’s Mail Privacy Protection (MPP) is affecting Open Rate rendering it useless as an email performance metric, and that’s a good thing.

Something big happened in Q4 of 2021: Open Rates skyrocketed. It’s “big” for marketers anyway. No, we’re not collectively reading more emails from brands we bought one thing from last year.