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Optimize Your People, Process and Technology To Double Year-End Giving

Originally published on TechSoup In 2020, it can feel like nonprofit staff are working twice as hard to raise half as much.  Where in-person fundraising events have dropped off, volunteers have stepped up, foundations are giving more, and donors' commitments have remained steadfast. 2020 may mean additional risks to mitigate, but the opportunity to raise funds during a year-end fundraising campaign is still there. The key to success lies in how you go about structuring your year-end campaign, by optimizing the tools you have on hand. 

Building a Culture That Enables Rapid Growth

Originally published on Tech Soup

Creating a Multi-Channel Approach to Your Text Messaging Strategy

Text messaging puts the power to make a gift in the palm of your supporters’ hands. The majority of...

Five Fundraising Metrics That Fuel Growth

In the nonprofit sector, it’s all too easy to focus on initiatives instead of investments. However,...

Simple Suggestions to Make Giving Tuesday Work For Your Nonprofit

Participating in the global fundraising sprint of Giving Tuesday can feel overwhelming for...

A/B Testing: Optimize Your Email Marketing

When was the last time you re-evaluated your nonprofit email communications? 

Essential SEO Tips for Nonprofits

Let’s say you’re curious to learn more about humpback whales. Chances are, you’ll head to the...

Legacy Gifts: What You Need To Know

For nonprofits, there’s never been a better time to capitalize on the untapped pool of legacy...

What Nonprofit Leaders Need to Understand About Digital Marketing

Marketing the sale or trade of goods and services is as old as civilization. But digital marketing...

Why Women Give More Gifts Than Men

In the annual report on the intersectionality of gender, technology, and charitable giving, the...
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